Wednesday 10 September 2008

Affiliate Program Tutorial 3


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STEP 13: Be patient.
If your new site is typical, nothing much will seem to happen for the first couple of months or so, and you'll probably become frustrated and find it hard to believe that this is going to work.
You're likely to feel annoyed, cheated and ready to quit. You're likely to be a prime target for people selling get-rich-quick junk.
Many affiliates give up at this stage. Stick with it. If you're persistent and get the details right, the process I'm describing works beautifully.
Learn something new every day. Do something to improve your business every day. If you do this, success is inevitable.

STEP 14: Expect to see signs of success.
Eventually, because of all the links to your site on other sites, Google, Yahoo! and MSN will find your site and start sending you traffic.
Perhaps around the three-month or four-month stage you'll be receiving 100 visitors a day. Visitors will like what they see and some site owners will start linking to you and asking you to link to them.
Keep at it. You're just getting warmed up.

STEP 15: The payoff...
About six months down the road, after little expense but quite a lot of hard work and research, you hit your magical $300 a month mark, from affiliate sales and from AdSense ads on your site.
Depending on the niche you've chosen and the skills you've learned, you might earn considerably more than $300.
Perhaps after 12 months, you'll be earning $500 to $1,000 a month from your site.
The checks keep coming in, month after month, even when you take a little vacation. You start telling friends how easy affiliate marketing is, and are puzzled when they're not convinced.
Of course, it's not really easy. It just seems easy after you've done the hard work.
...or the NON-payoff
If you've merely scanned the instruction manual and jumped right in without doing any research and built a "Make Money on the Internet" site, you'll probably earn very little. A search on Google for "make money" displays more than 4 million pages. If one of those is yours, you have a LOT of competition.
If you did this and it isn't working for you, go back to step 1 and start again.

STEP 16: Tweak your site
To boost your conversion rate (your visitor-to-sales ratio), try little experiments, one thing at a time.
Try changing the heading on a page, the words, the colors, the placement of your links. With each change wait until about 1,000 visitors have seen the change, and monitor your affiliate commissions to see if they rise or fall.
You do this because you understand that if 1% of your visitors are buying and tiny changes boost your success rate to 2%, you'll DOUBLE your commissions.

STEP 17: The future
When you reach your goal of $300 a month, you wonder whether you should expand your site, perhaps adding a newsletter, an autoresponder course or two, a forum, RSS newsfeeds, a blog, a whitepaper, a report to sell ... and turn it into a portal. You dream big. Perhaps you even start dreaming of having your own affiliates promoting your reports for you...
Or perhaps you just research another little overlooked niche and start on your next simple little, low-maintenance money-generating site.
It can be done. The main ingredient needed is persistence. Been there, done that, and I have a very nice lifestyle to prove it.
The $300 a month target is very conservative. If that's all you earn, you've done something "wrong". You haven't chosen profitable keywords carefully enough, you haven't built enough attractive, keyword-rich pages, you haven't learned the basics of optimizing pages for search engines, or you haven't attracted enough good quality links to your site.
That's the wonderful thing about this business. You can make lots of mistakes and still earn useful money. Just don't make TOO many mistakes.

STEP 18: Take the first step
That's the one that matters most.
I suggest you go back and read through this affiliate program tutorial again.
Picture yourself owning a successful Internet business. Picture yourself opening letters and finding checks in them. Picture yourself going into your PayPal account and seeing the latest commissions you've been paid by affiliate merchants.
Imagine enjoying yourself spending the money, perhaps even giving up your day job so that you can concentrate on your own business.
Now take the first step.
And when you've quit your day job, please write and tell me. I love getting emails like that.

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